This Thursday, 27/05, Fortaleza launched its digital fan subscription program, Onlaion, that offers exclusive benefits to the fans such as exclusive content, power to participate in important club decisions and much more. All for less than R$10 per month. Season ticket holders will have six months free of charge for…

Blockchain technology is becoming increasingly popular around the world. Its application can be seen in several ways such as tokenization, forms of payment, governance tool and intersection with artificial intelligence. …

Sportainment, is when sports and entertainment colide. A concept that is not popular in Brazil, but that needs to be part of the strategy of any sports entity that wants to operate in the market going forward. Bringing sports and entertainment closer, understanding the way new generations consume content, will…

Mobile gaming moves mainstream. This simple and straightforward sentence is part of the Gaming section of the State of Mobile 2021 report, produced by App Annie, which analyzed the mobile market in 2020. The report highlights three main game formats that have supported the industry’s breakthrough: casual games, core games…

Google recently launched the Google Sports Study report, which unravels the relationship between Brazilians and sports in 2020. …

The final section of the North American SportsTech Report, produced by SportsTechX, comprehensively highlights the continent’s SportsTech ecosystem, covering investors, acceleration / incubation programs and innovation initiatives. In today’s post we will bring an example of each area, highlighting its main points. …

The main objective of the North American SportsTech Report, produced by our SportsTechX partners, is to analyze the SportsTech scenario in North America. …

Like most areas of the digital market, the use of mobile apps has also accelerated in 2020. Some of the changes were analyzed in the State of Mobile 2021 report. …

For many people, going to the stadium used to be the main point of contact with their favorite club. Over the past year, we have seen this relationship change thanks to the empty stands around the world. The situation is gradually improving, and some countries are beginning to reopen their…